Application process for our Firenzecolor® Metallic Line, Swahili (Silver & Gold)
Swahili is a decorative coating for interiors made of metallic charges and selected quartz aggregates that produce high end visual effects and create a unique game of light and shades. Swahili allows for innovative chromatic and tactile effects that make the environment extremely comfortable and in line with the most cutting-edge trends in interior decoration. Swahili is an easy-to-apply product and allows both the professional and the private decorator to easily achieve high quality effects.
Swahili (Silver & Gold)Firenzecolor® Capsule Collection & Metallo Fuso
Designer Marketing
$190.00
Designer Marketing
$280.00
Designer Marketing
$125.00
Metallo Fuso Designer Collection
Metallo Fuso, by Novacolor™, is one of the most luxurious finishes we have available. The epoxy-resin coating and its liquid metal medium make for a very high end presentation. The Metallo Fuso Designer Collection shows off 9 different samples in an attractive black cigar style box.
Capsule Collection
An ideal marketing choice for you to present your clients, our capsule collection contains a wide variety of coating currently made available through our Italian vendor Firenzecolor®. In total, 84 finishes can be found throughout this hardcover catalog. The front page has a snap closure and the entire catalog has a handle for easy transport.
Metallo Fuso Designer Box
Metallo Fuso, by Novacolor®, is one of the most luxurious finishes we have available. The epoxy-resin coating and its liquid metal medium make for a very high end presentation. The White Box Collection shows off all four of the Metallo colors available, plus two combination finishes, in sample tile form. It comes complete with a designer booklet insert.
Upcoming Seminars
WALL2FLOOR MICROCEMENT TRAINING COURSE
- Thursday & Friday, November 16th & 17th, New York, NY
Registration Cut-Off date: 7 days prior to each event.
This workshop will cover Wall2Floor Waterproof in hands-on training with the new, improved, fully waterproof Wall2Floor MicroCement system by Novacolor and the highly sought after liquid metal finish. Our Master Applicator will guide and instruct in the technical aspects of a variety of techniques used in the application of these products and how to achieve the best results.
Educational Workshops
$695.00
THE NEW CLASSIC WORKSHOP
November 1st, 2023 – New York, NY– SOLD OUT- December 5th, 2023 – Miami, FL
- January 16st, 2024 – New York, NY
Registration Cut-Off date: 7 days prior to each event. More dates coming soon.
Firenzecolor™ is passionate about the art of decorative finishes and we enjoy the training process. If you are interested in learning how to use our wide variety of products, this class is a great introduction to the Firenzecolor™ product line.
Educational Workshops
Educational Workshops
$695.00
Educational Workshops
$900.00
Special Offer
Firenzecolor™ Events
DISCOVERING WALL2FLOOR AND NOVACOLOR FINISHES THAT ENHANCE THE CONTEMPORARY HERITAGE
A heritage is the legacy of the past that bears witness to a cultural identity considered essential for the protection of what will come tomorrow.
For this reason, it is extremely important to promote awareness of the heritage that concerns us closely.
Technology and the environment are the promoters of this mission of which Firenzecolor and Novacolor Italia are spokespersons: “Let’s Go Bold” is the event designed to enhance the Novacolor products that contribute to developing and preserving the contemporary heritage that surrounds us.
The absolute protagonist of this event will be Wall2Floor, the microcement system that symbolizes the state of the art in terms of innovation for continuous systems for horizontal and vertical surfaces. In fact, the multilayer mineral coating achieves seamless, monolithic continuous finishes capable of satisfying aesthetic and functional needs. Wall2Floor translates with modern and traditional architectures, offering solutions in line with the most demanding projects.
The focus will then go on the Archi+ Argilla and CalceCruda mineral plasters. We will also discuss metallic effects such as Metallo_Fuso liquid metal finish as well as the concrete effects of Archi+ Concrete.
LEARN, SHARE AND EXPERIMENT IN A FULL IMMERSION OF NOVACOLOR CRAFTSMANSHIP
There is no theory without practice and there is no practice without theory. But what would happen if these two stages of learning were amalgamated into an appointment in which fun was the master?
The experience and knowledge of Novacolor master applicators is about to take to the field in a day dedicated to decoration. Artisans and color fans will be able to meet and put into practice their creativity and skills!
Novacolor products will act as muse during the live performances, with a particular focus on:
- Wall2Floor, the microcement continuous coating system for floors and walls
- Archi + Argilla and CalceCruda, clay and lime-based mineral plasters
- Metallo_Fuso, decorative coating for interiors based on metallic powders
- Archi+ Concrete, a wide range of concrete effect plasters, coatings and paints.
LET’S GO BOLD
Special Guest & Master Instructor Luca Donati
LESSON + DEMO
Featured Applicator
Italian Plaster Works
When someone loves their space, whether commercial or residential, that vibe permeates. Getting to be a part of that gives us joy as well. As an activist in the world of sustainability, knowing that we are applying natural materials that benefit a space’s air quality furthers my passion. We’ve been in business for 17 years now and are always excited to fulfill the vision of our clients whether they are in the Midwest or beyond.
Welcome to Firenzecolor™
Our range of products include Italian Grassello, Marmorino Plasters, Metallic Coatings, Seamless Floor Lime and Cement mixtures, as well as Micro-cements. We have decades long relationships with Premium Italian manufacturers including Novacolor SRL which to date is our most important partner in bringing you the hottest products available in the decorative finishing world.
We have also invested in the Mass Balance Approach, pioneered by BASF, to promote products that will leave a lighter footprint on our precious planet. At Firenzecolor™ we are passionate about the creative process, and specialize in making sure our clients achieve consistent success.
The success of the Firenzecolor™ brand is underscored by the fact that our products are being used in some of the most prestigious zip codes in the country.
Architectural Binder Vol 1 – Brera Collection & Architectural Binder Vol 2 – Tortona Collection. Each Architectural Binder contains 10 of our professional catalogs which are sure to sell your project. Each product catalog contains numerous color samples of each finish. The binders are effective tools for architectural libraries.
🌟✨ Elevate Your Space with Elegance! ✨🌟
Transform your living spaces into timeless masterpieces with our exclusive Early Black Friday Sale on Lime-based Products! 🖌️✨
🌿 Embrace Sustainable Beauty:
Discover the unparalleled sophistication of our premium Lime-based Venetian Plaster – a true work of art that tells a story of refined craftsmanship. Whether your style is classic or contemporary, our versatile plaster adapts seamlessly, providing a timeless aesthetic that withstands ever-changing design trends.
🎉 Exclusive Offer – Buy 2, Get 1 Free!
For a limited time, immerse yourself in the spirit of giving and revitalize your spaces with our special promotion. Purchase two of our premium Lime-based Venetian Plaster products and receive a third one absolutely FREE! 🎁✨ Please note that the coloration price is not included in this exceptional offer.
🏡 Don`t Miss Out!
Seize the opportunity to indulge in the luxury of Lime-based Venetian Plaster and let your home transcend into a masterpiece that reflects your discerning taste. Redefine elegance, embrace sophistication, and transform your living spaces with our exclusive range of premium Lime-based Venetian Plaster.
🕒 Hurry! This offer won`t last forever! Elevate your living spaces with sustainable beauty today! 🌟
🔗 Shop Now: https://firenzecolor.com/specials/
#EarlyBlackFriday #venetianplaster #limeplastering #italianplaster #novacoloritalianfinishes #firenzecolor #luxuryhome #luxurywalls #interiordecorating #HomeDecor #LimeBasedLuxury #eleganceredefined
Elegant VP Suede by @italianplasterworks #firenzecolor #novacolor #venetianplaster #interiordesign #italianplaster
ReDesigned pails for our Marmorino KS and other lime based products. We have gotten a lot positive feedback on the look. What do you say? Same product, with fresh new pail. Early `Black Friday Sale` through the month of November starting on the 9th for all lime based products, while supplies last. Buy Two full pails and get One Free. No mix and match and cannot be combined with other discounts. Does not include coloration. #venetianplaster #limeplastering #italianplaster #novacoloritalianfinishes #firenzecolor #luxuryhome #luxurywalls #interiordecorating
Check out our Featured applicator Ayn Riggs of @ItalianPlasterWorks Visit: http://firenzecolor.com/applicators
Product: VP Suede Location: Mission Hills, Kansas. Supplier: Firenzecolor Miami 12987 SW 132nd Ct. Miami, FL 33186.
Check out our Featured Applicator Ayn Riggs of @ItalianPlasterWorks Visit: firenzecolor.com/applicators
Product: Marmorino KS (shower). Location: Kansas City , Missouri. Supplier: Firenzecolor Miami 12987 SW 132nd Ct. Miami, FL 33186.
Check out our Featured applicator Ayn Riggs of @ItalianPlasterWorks Visit: http://firenzecolor.com/applicators
Product: Marmorino KS (kitchen hood). Location: Mission Hills, Kansas. Supplier: Firenzecolor Miami 12987 SW 132nd Ct. Miami, FL 33186. Architect: Jeffery Dungan Architects
Check out our Featured applicator Ayn Riggs of @ItalianPlasterWorks Visit: http://firenzecolor.com/applicators
Product: Calce Cruda (living room walls). Location: Chelsea, NY. Supplier: Firenzecolor Miami 12987 SW 132nd Ct. Miami, FL 33186. Interior Designer: Paris Forino Designs.
Check out our Featured applicator Ayn Riggs of @ItalianPlasterWorks
Visit: http://firenzecolor.com/applicators
Excellent work by @billd_it. #venetianplasterwalls #firenzecolornyc #firenzecolor
🎉 GIVEAWAY ALERT! 🎉
Hey, fabulous people! It`s time to add some color to your life with the Firenzecolor Giveaway! ✨
We are excited to announce this incredible opportunity for you to win some stunning prizes from Firenzecolor`s amazing collections. Check out what`s up for grabs:
🥇 1st Prize: Platinum Collection ($489)
🥈 2nd Prize: Gold Collection ($399)
🥉 3rd Prize: Silver Collection ($365)
Want to get your hands on these incredible prizes? Don`t forget to visit the giveaway page at 🔗 https://firenzecolor.com/giveaway/ to complete your entry!
Hurry, this giveaway won`t last forever! Get your entries in before September 22nd, enjoy and may the most colorful soul win! 🌟🎨
#FirenzecolorGiveaway #VenetianPlasterArtistry #CreativityUnleashed #Firenzecolor #VenetianPlaster #NovaColorItalia #MarmorinoKS #MarmorinoTools #Grassello #DecorativeCoatings #DecorativePainting #HomeImprovement #InteriorDesign #DecorInspiration #giveaway
GianCarlo Sagasti visiting @firenzecolor showroom in Miami to demonstrate 2 tone Venetian Plaster using FLORENZIA, our New Grassello which is versatile. Can be used traditionally or to create beautiful art pieces. #firenzecolor #exoticwallfinishes #venetianplasters #venetianplastershop #interiorarchitect
Applicator: Kathleen Gurchie. Product: KS, VP M Stone and Antiche Patine~Fase Silossanica (column). Location: Manhattan, NYC. Supplier: Firenzecolor NYC, 37-24 24th Street Suite 215, Long Island City NY 11101. Contractor: HLP Contracting. Photos: Luis Peres of HLP Contracting. Check out our Featured applicator Kathleen Gurchie of Gurchie Designs @artikit
Visit: http://firenzecolor.com/applicators
Applicator: Kathleen Gurchie. Product: Marmorino KS and Era a Pennello. Location: Manhattan, NYC . Supplier: Firenzecolor NYC, 37-24 24th Street Suite 215, Long Island City NY 11101.Contractor: HLP Contracting. Photos: Luis Peres of HLP Contracting. Check out our Featured applicator Kathleen Gurchie of Gurchie Designs @artikit
Visit: http://firenzecolor.com/applicators
Applicator: Kathleen Gurchie. Product: Marmorino KS and Era a Pennello. Location: Manhattan, NYC. Supplier: Firenzecolor NYC, 37-24 24th Street Suite 215, Long Island City NY 11101. Contractor: HLP Contracting. Photos: Luis Peres of HLP Contracting. Check out our Featured applicator Kathleen Gurchie of Gurchie Designs @artikit
Visit: http://firenzecolor.com/applicators
Applicator: Kathleen Gurchie. Product: Swahili. Location: West Hills, Long Island. Supplier: Firenzecolor NYC, 37-24 24th Street Suite 215, Long Island City NY 11101. Interior Design: Vintage Interior design. Check out our Featured applicator Kathleen Gurchie of Gurchie Designs @artikit
Visit: http://firenzecolor.com/applicators
@rings_end is a Connecticut based Lumber and building retailer serving Conn., Rhode Island and Westchester County, New York. Since 1902. Contact them for Firenzecolor and Novacolor products. #novacoloritalia🇮🇹 #firenzecolor #marmorinotools #grassello #marmorinoks #wall2floor
Jessica and Kay have spoken about the benefits of the MetalloFuso Designer Collection and the MetalloFuso Smart Box. Both are available online at Firenzecolor.com
#DecorativeCoatings #DecorativePainting #DIYTraining #ApplicatorTraining #ProfessionalDevelopment #InteriorDesign #HomeImprovement #DecorativeFinishes #DecorInspiration #DesignInspiration #CreativeSkills #InteriorDecorating #HomeRenovation #PaintingTechniques #limeplaster #MetallicFinishes #Microcement #firenzecolor #novacoloritalia🇮🇹 #SkillsWorkshop #VenetianPlaster #VenetianFinishes #FirenzecolorProducts #FirenzecolorEvent #NovacolorProducts #NovacolorEvent #ItalianPlaster #LuxuryFinishes #marmorinoks #marmorinotools
Bianko Pro Lite Trowel is 58% lighter than a standard Bianko trowel. Perfect for ceilings and to reduce shoulder fatigue. Special stainless steel is electroplated with Chrome using a patented proprietary process. Available in Trapazoid and Burnishing which are in stock. Accepting Pre-Orders on Pro Lite. #trowelfinish #firenzecolor #trowels #handtools
Firenzecolor Bianko Trowels are made with a special patented process which puts a chrome plating on the stainless steel blade. It is leaves no black marks, makes you work faster, and the blade is easier to clean. These are blades even a Samurai would be proud of. Available online at www.firenzecolor.com or call our office #samuraiblades #trowelfinish #trowels #firenzecolor #firenzecolornyc
Firenzecolor™ is the USA premier supplier of fine imported sustainable coatings. Our range of products include Italian Grassello, Marmorino Plasters, Metallic Coatings, Seamless Floor Lime/Cement mixtures, as well as microcements. Our Premium Italian manufacturer partners include Novacolor SRL which to date is our most important partner, bringing to you the hottest products available in the decorative finishing world.
Firenzecolor™ Showrooms are open by appointment & our warehouses are open to supply you building materials via shipping and curb side delivery. Call us to arrange a visit or place your order here and call us at (877)- FIRENZE for help if you encounter any difficulty with our online store.
weekly featured products
Educational Workshops
Educational Workshops
$900.00
Designer Marketing
$220.00 – $395.00
Venetian Plasters
$25.00 – $325.00
Metallic Finish Plasters
$80.00 – $240.00
Metallic Finish Plasters
$75.00 – $320.00
Venetian Plasters
$165.00 – $245.00
Venetian Plasters
$26.00 – $355.00
Venetian Plasters
$26.00 – $355.00
Venetian Plasters
$165.00 – $245.00
Venetian Plasters
$165.00 – $245.00
Venetian Plasters
$26.00 – $305.00
Metallic Finish Plasters
$43.00 – $355.00
Application Tools
$65.00 – $70.00
Best Selling Products
Venetian Plasters
$26.00 – $350.00
Venetian Plasters
$26.00 – $375.00
Primers & Sealers
$55.00 – $115.00
Primers & Sealers
$32.00 – $195.00
Application Tools
$65.00 – $70.00
Application Tools
$58.00 – $65.00
Application Tools
$58.00 – $65.00
Primers & Sealers
$75.00
Browse our categories
One-On-One Consultations
Our Technical Service Team is here for you, whether you are developing a particular control sample or just honing your skills on a particular technique.
Eco-Sustainability:
Read more about our investment in the Mass Balance Approach, pioneered by BASF, to promote products that will leave a lighter footprint on our precious planet
The Right Tool
Armand Paul Hoafat explains the principles behind Venetian application tools. Get marvelous wall finishes while applying Italian Plaster techniques. Learn how to use the right tool for the right job!
Custom Coloration
We specialize in custom tinting. Liquid pigments are precisely matched to industry colors and measured by volume to match colors for your design.
Dealership Opportunities
Firenzecolor™ distributes to all of North America. Inquire about your business potential.
